The topic should be on a Strategic Analysis/Management of Amazon.com: The following is a summary of the topical areas of interest as a basis for the
research paper:
Strategic Management – to include strategic leadership and planning, SWOT analysis, core capabilities assessment, building or enhancing competitive
advantages, functional-level strategy, business-level strategy, global environment, corporate-level strategy to include horizontal and vertical
integration, strategic outsourcing, diversification, business ethics and corporate governance.
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Your MS Word document will be a minimum of 20 pages of actual content in APA format (i.e., double-spaced with one-inch margins all around) and not
to exceed 35 pages maximum.
You will provide the following:
Title page,
Abstract with Key Words,
Table of Contents,
your actual research content – divided into major headings and subheadings, as appropriate;
References, which appears on a separate page at the end of your document, but prior to any Appendices.
You may provide artwork/graphics, exhibits, figures, graphs, and tables; but I would prefer that you insert these at the end of your document as
an Appendix or Appendices.
You must perform scholarly research to complete this assignment. You MUST have evidentiary support from the extant literature to develop your formal
topical paper. I strongly recommend at least three (03) parenthetical citations per page and at least 15 or more authoritative resources (including
your textbook) as the minimum expectations for this paper.
Utilize the identified resources from your annotated bibliography as a basis for your research paper. If you completed the annotated bibliography
process correctly, it will make the research paper much easier to design and develop. Note that it is not necessary to use all of the listed sources
from the annotated bibliography. Conversely, you may want to supplement that original list with other new and interesting sources, which you have
discovered subsequent to the annotated bibliography process.
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