For this paper, “Analysis of an Argument”, you are to use an advertisement for Cover Girl Make-up and analyze it’s arguments. Who is depicted in the ad? What sterotypes do these people conform to or resist? What groups could they be identified with? what is the core audience of the ad? How can you tell?How does the ad attempt to appeal to this audience? Where does the ad appear? What time of day? What rhetorical context does the ad appear? Who has power, authority,control in the ad? How can you tell?
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