Investigating Business: Compare and contrast the aims and objectives of real organisations

Assessment 1: Comparing Organisations (a 3000 project = 80% of final grade)
Issue date: 9th October 2014
Submission date: 24th November 2014
(There will be a maximum of 2 opportunities for formative assessment and feedback on your work in progress. These will be at times set by your tutor, weeks beginning 20th October and 10th November.)
This assessment will be based on the following Knowledge, understanding and learning outcomes:
Knowledge and understanding outcomes:

Learning Outcomes:
A1. Compare and contrast the aims and objectives of real organisations.
A2. Apply theories of organisational ownership and control to a real organisation
A3. Analyse the advantages and disadvantages of a form of ownership and recommend changes.
A4. Analyse the advantages and disadvantages of how a specific organisation is structured and explain what might cause this to change.
A6. Research an organization and describe how its key stakeholders may have competing priorities.

Task 1: Comparing Organisations: a 1500 word report.

You work as a junior journalist for a newspaper which is planning to run a feature
article on business development.
Produce an article analysing two, contrasting businesses selected from the list below. Your article should include information about: the purpose of each business, their aims and objectives, forms of ownership, and their organisational structure.
6Teas
Aldi
Alton Towers
British Airways
Coffeexpess
Fillings Sandwich Bar
Huddersfield Cup Cakes
Innocent Drinks
JCB
KLC Fitness
Magicorn
McDonalds
Pret a Manger
Queenie�s Cafe
Shell
Standard Fireworks
Starbucks
Tesco
The Chocolate Trading Company
The handmade bakery LTD
Twists Pasta Bar
UNICEF

Task 2: 1500 words
The first article was well received and you have been asked to carry out research for
a report and TV presentation considering the feasibility of a local business relocating or opening a new branch in your own country. Select one of the businesses from your first article.

Produce a SWOT and Pest Analysis for the newspaper report.
Assess how the political, legal, social and economic business environments would affect the business in its choice of location.

Assignment 2: Presentation date week beginning 8th December

Knowledge and understanding outcomes:
K4. Understand different industrial sectors using the Standard Industrial Classification (SIC)
K5. Understand factors that determine business location both within the UK and internationally

Learning Outcomes:
A5. Research an organisation and evaluate its current location and justify a change to its location if necessary.

TV presentation
Work with a partner. Prepare a 10 minute news presentation considering the relocation of your 2 businesses. You should identify the different industrial sectors using the Standard Industrial Classification (SIC) and include a stakeholder analysis for each business.
Submit prompt notes and presentation slides.

You will be given the opportunity to practice your presentations and receive formative verbal feedback week beginning 24th November.

You final presentation will be delivered to staff and students and may be video recorded.

Tips:
Your presentation should be visually appealing. You may want to include interviews, video bytes, graphics, music etc. As you are �on TV� you will not be able to interact directly with your audience, but you should present direct to them (good eye contact, confident body language).

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