• Overall, a good plan with some interesting ideas which deserve further development and investigation. Be careful that you are not trying to cover all of the ‘f actors’ that you may identify from the literature though. Be more focused, please. • A few references are mentioned. Whilst you may ref er to cross-disciplinary literture, you should focus more on consumer behaviour literature. • Make sure to reflect more on the assignment context i.e. ‘clothing’ broadly. • Need more work. Make sure your coursework mainly stays in the literature of consumer behaviour • Need more reading around academic journal articles, please. • The layout should be more professional and academic-look-like product. Coursework details Assume that you own a clothing company in, say, Vietnam. You want to know whether country-oforigin effects will work in your favour or against you in developed markets such as the U.S., Canada, the U.K. and so on. Answer the following questions: 1. Critically discuss what effect country-of-origin has on consumers. 2. Make some marketing recommendations on how these issues identified could be addressed. Essay Style This is an academic essay and it must answer the questions stated above. The essay should be word-processed, use Times New Roman 12-point font and 1.5 line spacing. The word limit is No more than 3000 words including in-text references/citations but not the references list, and No appendices are allowed. Word count must be clearly indicated in the coursework. A 10% reduction of the overall mark will be applied if the essay fails to meet the stated word count.
Use the order calculator below and get started! Contact our live support team for any assistance or inquiry.
[order_calculator]