Promotional and Advertising

Select one (1) of the following categories of products to research: sports apparel, automobiles, home furnishings, or televisions. Use the Internet to research at least two (2) companies within the selected product category. Take note of the leading companies in this product group, as well as the types of marketing, pricing, and consumer-oriented promotional strategies that these leading companies within the product group use.
Write a six to eight (6-8) page paper in which you:

Compare and contrast the promotional strategies used by two (2) different companies for a similar product within the category that you selected.
Recommend two (2) ways in which a company within the selected product group could use marketing information to differentiate itself in the marketplace to gain an advantage over its competitors. Provide a rationale to support your recommendations.
Propose two (2) uses for consumer-oriented promotions that could assist a company in both the short and long term for the product group that you selected. Provide a rationale for your response.
Analyze the strategic manner in which the leading company in this product group has made its pricing decisions by using one or more of the four (4) pricing objectives. Suggest two (2) actions that other companies within the same product group may take in order to differentiate themselves and gain a competitive advantage. Provide a rationale for your response.
Determine the most effective advertising medium for a company in the selected product category. Support your response with two (2) examples of the effectiveness of the chosen medium.
Use at least five (5) quality academic resources in this assignment. Note: Wikipedia does not qualify as an academic resource.

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Creating High Performing Teams

Assignment Instructions:

1. 825 words (not including title and reference page) on how to create high-performing, diverse teams.
2. No more than 25% of the assignment can be cited.
3. At least 3-4 sources should be used – websites, books, internet and/or sources I provide.
4. My school uses software to detect originality.
5. Please answer all questions.
6. Please follow the course scenario and assignment instructions.

Resources:

http://www.mindtools.com/pages/article/newLDR_86.htm
http://www.mindtools.com/pages/article/newTMM_84.htm
http://www.di.net/articles/a-process-to-build-high-performance-teams/
http://www.diversityinc.com/leadership/ey-global-ceo-mark-weinberger-high-performance-teams-diverse-inclusive/
http://www.diversityinc.com/leadership/td-bank-ceo-bharat-masrani-driving-diverse-high-performing-teams/

Assignment Background Information:

As previously noted, you are seeing a problem with team development in each of the departments. Managers seem to be avoiding the use of diversity in their teams. As you interview managers on the team development process, you realize that several of the managers have not been trained on the steps involved in creating high-performing teams. During a meeting in the company cafeteria, you and Jared discuss the situation.

“Jared, I hear what you’re saying about teams in the departments,” you say. “But maybe managers are avoiding diversification because they don’t know how to facilitate it. I’ve had conversations with most of them now, and it sounds like they need some training on how to create high-performing, diverse teams.”

“That may be,” he says. “What should we do?”

“I have an approach I want to try with them,” you say. “It’s worked well in the past.

“Go on,” he says.

“I’d like to dedicate a day for training and development with the managers. Mid-level managers will come away with information about team development and experience by way of practice sessions.”

“That sounds useful,” he says as his phone rings for the third time since you sat down. “Send me an e-mail with more details, and I’ll see what I can do. I don’t know that I can put all of the managers in training for a day; a half-day session might be more doable.”

“I’ll send you an agenda by the end of today,” you say. “Thanks.”
Scenario: Cameron Mechanical & Automation, Inc. (CMA)

Cameron Mechanical & Automation, Inc. (CMA) is a fictional company that has been in business and operating in the Silicon Valley since 1998. The company began as a successful Internet-based company (dot-com) and experienced great success with the introduction of high technology. The company also experienced decline with other dot-coms in 2001. As a result, CMA restructured and focused on its primary products; that is, computer components. The early changes in the company were done quickly to downsize. Although many other companies failed during this time, CMA managed to move forward.
CMA rebounded and continued to manufacture and sell its components to computer manufacturers worldwide. The company structure was divided into product divisions, with each division focused on specific components. For the company, this structure was meant to streamline sales and delivery worldwide.

In 2008, the economy had an effect on company profits, but the chief executive officer (CEO), Jared Smith, was in a position to focus on several internal strategic areas, including structure, work design, motivation, conflict, and company culture as a whole. To stay profitable, the company had to eliminate several management positions in an effort to flatten the organizational chart. Many of the responsibilities fell to the employees, and many people resisted the change.

As the economy recovers, CMA continues to rebuild. Since 2012, the company has been divided into a functional structure that includes four departments: Research and development (R&D), marketing, production, and finance. Each department is headed by a vice president who has responsibility over each of the functional areas. The company currently sells components to computer manufacturers. As technology continues to advance, the CMA R&D department and its vice president, Kevin Adams, are feeling pressure to keep up with the competition. However, because of the differentiation and separation between the departments, the CEO is concerned that communication is hampered.

In the last employee satisfaction survey, the CEO became aware of growing feelings of mistrust between employees and managers. Hiring practices are also under scrutiny and criticism, because allegations of nepotism have been leveled at the company. For these reasons and others, employee turnover and absenteeism is on the rise in all four divisions. Staffing problems have made it difficult to meet customer expectations as the demand for company products grows.

Because of the current structure and culture, the vice presidents who run each division of the company have autonomy and are able to use different leadership styles. For example, the vice president of marketing, Jim Stevens, uses a more democratic leadership style, while the vice president of production, Melissa Simons, is adamant that her autocratic or transactional style is the only way to get results. Each leadership style has advantages, but the lack of consistency between divisions may be causing problems for the company as a whole. Further, the CEO is concerned that the workforce may not be as diverse as it should be, but he is not sure how to address the issue.

The CEO has hired you as an external organizational development consultant to help him identify problem areas and to understand where changes should be made within the company. Over the next few weeks, you will also be working with the CEO and managers in all four divisions of the company to help establish these changes. Your various responsibilities will also include talking with employees at each level of the company to get a better understanding about underlying problems.
So far, you are seeing inconsistencies in leadership practices in each of the departments, and you are concerned that while the company is trying to improve its communication protocol, the different leadership styles may be creating confusion. For example, when you talked to one of the production employees, Sonja Diaz, she explained that she had many ideas for helping to streamline the production process, but feels she cannot share them because of the transactional leadership. In the marketing department, one sales rep, Jerry McVie, felt that he was not being challenged with his current goals and is even considering leaving the company to join one of the competitors. Lack of communication between the divisional leaders might also be the cause of conflict between the departments because they operate in silos. This separation between divisions may also be having a negative effect on middle management staffing issues.

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analyze the “morality as anti nature” by Friedrich Nietzsche

analyze the “morality as anti nature” by Friedrich Nietzsche (according to the book “in world of ideas” by Jacobus). As it applies to society. How was it received at the time it was written? what prompted the piece to be written (contemporary literary convention, political movement, societal upheaval, ect.). Is the piece still relevant today? why?
all sources must be cited in a bibliography attached to your paper using proper MLA format.
while writing the Essay do not forget to use ETHOS, PATHOS AND LOGOS.
DO NOT FORGET TO ENGAGE YOUR AUDIENCE BY OFFERING EXAMPLES OF OPPOSING POINTS OF VIEW AND THEN USING ONE OF THE METHODS OF REBUTTAL IN ORDER TO REFUTE THIS POINT OF VIEW IN LIGHT OF YOUR OWN INITIAL CLAIM.

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Marian and Fausey 2006

The summary must be typed, double spaced, and include the following
*Hypothesis
*Participants
*What they do? (method)
*What did they find?(results)
*How could this be applied to the real world?
*Your reactions
*Limitations of the research(How can it be better)
Answer questions do not do paragraphs

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chronic kidney disease

the paper requirements are harvard style , double space , UK spelling , 2000 words

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critical analysis

Critical Read Keith and Leveda listed. Reply showing evidence of critical analysis with questions to. Include enough detail to substantiate your thinking as well as your position on the questions and comments. Reply to Keith Miller and Leveda Shaw separa

1. Part II
How might you use Bloom’s Taxonomy to ensure that the identified instructional needs will be addressed during the instruction? What examples can you share to support your thoughts?
Do you consider yourself a “life-long learner”? How do you determine your own instructional needs?
2. In your own words, post a substantive response to the Discussion Board question Part II Keith Miller, Leveda Shaw and make comment. Your response should address the DB question Part II and move the conversation forward. You will be graded on the quality of your postings, including mastery of the concept as well as critical thinking. If asked for your opinion, do not simply state that it is a good or bad idea; elaborate on your reasons and argument. Include enough detail to substantiate your thinking as well as your position on the questions or comments.

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Preliminary Project Plan

write an over Overview of project 150-200 words(will attache background of project in word doc): The objective of this section is to provide an overview of the scope and nature of the project to help enable the team to select one project to work on for the rest of the course.

(In excel please!)Preliminary budgetary plan: The objective of the budget section is to capture cost estimates, which include resources, capital expenses, materials, and miscellaneous. The cost analysis must consider the following elements (at a minimum): labor, subcontractors, rental or purchase of equipment or facilities, travel, telecommunications, supplies and materials, and documentation. The output for this step is called project funding requirements, which is described in section 7.2.3 of A Guide to the Project Management Body of Knowledge. ( see below)

7.2.3.1 Activity Cost Estimates
Add a note hereActivity cost estimates are quantitative assessments of the probable costs required to complete project work. Cost estimates can be presented in summary form or in detail. Costs are estimated for all resources that are applied to the activity cost estimate. This includes, but is not limited to, direct labor, materials, equipment, services, facilities, information technology, and special categories such as cost of financing (including interest charges), an inflation allowance, exchange rates, or a cost contingency reserve. Indirect costs, if they are included in the project estimate, can be included at the activity level or at higher levels.

7.2.3.2 Basis of Estimates
Add a note hereThe amount and type of additional details supporting the cost estimate vary by application area. Regardless of the level of detail, the supporting documentation should provide a clear and complete understanding of how the cost estimate was derived.

Add a note hereSupporting detail for activity cost estimates may include:

Add a note hereDocumentation of the basis of the estimate (i.e., how it was developed),

Add a note hereDocumentation of all assumptions made,

Add a note hereDocumentation of any known constraints,

Add a note hereIndication of the range of possible estimates (e.g., €10,000 (±10%) to indicate that the item is expected to cost between a range of values), and

Add a note hereIndication of the confidence level of the final estimate.

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Nurse independent prescribing critical review on difference for prescribing between children and adults

Critically apply an understanding of the legal, cognitive, emotional and physical differences between neonates, infants, children, young people and adults prior to making a prescribing decision or referring on appropriately.

• Physiological differences across the age span
• Legal implications of consent in young people and children
• Communication skills as applied to different age groups
• Accountability and decision making to refer on

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