Cooperative Strategy: Research two U.S.-based companies you believe would mutually benefit

Research two U.S.-based companies you believe would mutually benefit from working together in some way and answer the following.

1. From an ethical perspective, determine how much information a firm is obliged to tell a potential strategic alliance partner about what it expects to learn from the cooperative arrangement. Explain your rationale.
2. From the e-Activity, determine which type of cooperative strategy would most benefit the two companies you researched. Provide specific examples to support your response.

You might find the following helpful:

Strategic Alliance Success and Failure- Does country and corporate culture matter?:
http://prezi.com/4kt8o-kofgve/strategic-alliance-success-and-failure-does-country-and-corporate-culture-matter/

Ford’s Joint Venture assembly plant in Brazil
Duration: (3:34)
YouTube URL: http://www.youtube.com/watch?v=J1OkZ3xowKQ
Ford operates a non-partnership assembly plant in Brazil. Multitudes of suppliers and installers operate under one roof without commingling profits, equipment, supplies or personnel.

BSA Development and Corporate Alliances Department
Duration: (4:45)
YouTube Rating: 0 of 5 stars – 0 Votes View Count: 528
YouTube URL: http://www.youtube.com/watch?v=gEVf6OIgmTU
The BSA’s Development and Corporate Alliances Department (formerly known as the National Development Office) has a number of exciting initiatives underway. Learn more about them in this brief video featuring Assistant Chief Scout Executive Brad Farmer and department manager, Craig Shelley.

Why Strategic Alliances Don’t Work – Forbes:
http://www.forbes.com/2002/07/01/0701alliances.html

Examples of Successful Strategic Alliances:
http://smallbusiness.chron.com/examples-successful-strategic-alliances-13859.html

Dr. Michael Plater on Market Tested- Corporate Alliances at Strayer University
Duration: (1:12)
YouTube Rating: 0 of 5 stars – 0 Votes View Count: 32
YouTube URL: http://www.youtube.com/watch?v=Zp7lNBE76Vc

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