We are looking to export cacao from the dominican republic to europe an the united states. A business plan has to be done with this outline:
Executive Summary
Mission / Vision/ Objectives
Company Summary
Company overview / Company ownership / Location / Facilities – (very similar on what you hand in for the topic approval)
Market Analysis Summary
Products and Services
Description of the products/services to sell / Product Benefits / Product offerings / Sourcing and Technology
Market Segmentation
Market Needs / Market trends / Market Growth / Target Market (segment strategy)
Industry Analysis
Main competitors / SWOT Analysis / Competition and Buying Patterns
Implementation Strategy Summary
Value proposition / competitive edge / pricing –distribution – marketing – sales strategy
Management Summary
Organizational structure / Management Team / Personnel Plan
Financial Analysis
Break Even Analysis / Important Assumptions / Key Financial Indicators / Project Forecast / Long Term future
Please note that the groups using exporting/franchising your products to a different country should add a CAGE framework to your work in the Market Segmentation.
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