| INNOVATION AND ENTREPRENEURSHIP ASSIGNMENT “A business plan can help a venture by guiding analysis, creating a synthesis of new insights, communicating the potential of the venture to interested parties and promoting management actions.” You are required to investigate a venture opportunity associated with your chosen Organisation and produce a business plan that details how the opportunity could be exploited. General Assessment Notes The assessment must be presented in report format (summary, introductions, main section conclusion and appendices) using clear headings throughout Appendix should only be used for supporting material Your approach should involve critical evaluation and analysis of issues and material Demonstrate your comprehensive knowledge and understanding of the Organisation and Industry The assignment should have a logical structure including clarity and consistency of argument. Please ensure you use Harvard Referencing system throughout your Assignment. Assignment length : 3500 words (excluding tables, diagrams, referencing and bibliography) Overall Marks Allocation: Content 50 marks Contextualization 30 marks Integration 10 marks Creativity, format and Harvard referencing 10 marks (100 marks) |
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