Develop interest in the topic or issue. (Demonstrate why the content the theory deals with is important and relevant to people�s lives. Use an example, scenario, question, etc. that will make a reader want to know more. Look at speeches, newspaper and magazine articles to see how they capture attention and arouse interest.) Preview what you�ll do in the paper.
Description of Theory 20%
Name, define, and describe every major construct or variable. (Be sure to look at your Lecture Notes.) Provide examples as needed. Describe how the variables relate to one another; show how the theory works. If the theory contains major theoretic propositions, state them. Provide examples as needed.
You should provide at least one research finding, concept, or element of content about the theory that you have obtained through your research, which is not contained in either the text or class lecture notes.
Perspective
Identify the perspective (Mechanistic, Psychological, Systems) Justify your judgment. Identify major features of the perspective. Describe how these features of the perspective are demonstrated in specific aspects of the theory.
Evaluation
Identify and briefly define the criteria you will use to evaluate the theory. (Use the criteria described in Chapter 1 of the Lecture Notes.)Evaluate how strong or weak the theory is on each of the criteria you are using. Use evidence, logical reasoning and examples where appropriate to support your judgments.
Practical Application 20%
The purpose of this section is for you to demonstrate how variables and processes from the theory can be used to explain the communication scenario. You should explain as much of the episode as is possible using constructs from the theory. Use the following three steps: [repeat steps for each scenario]
Select a behavior from the scenario that you will explain. [2-3 scenario]
Identify a variable and/or process from the theory that can explain the behavior you�ve identified. Describe in detail how the variable or process you�ve identified can explain the behavior you described.
(Use the same three steps above to explain as many behaviors of the scenario as you can.)
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